NSIAP WFT➡️Washington Commanders

[jkethridge]

Washington Commanders: Inside the NFL franchise's search for a new nickname and logo

Trademark squatters, cold calls and alumni: John Keim walks fans through the Washington rebranding effort led by team president Jason Wright.

www.google.com

Meh. I guess I can stop accidentally calling them the Redskins now, maybe.

 

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